The history of Bosnia is very much intertwined with the history of coffee. The Bosnians were by no means pioneers in the coffee movement, however, their geographic location placed them at an ideal crossroads to incorporate coffee consumption as a meaningful daily activity. My first impressions of Bosnia came when we crossed the border from Croatia to meet up with our Bosnian tour guide, Faruk. Faruk insisted the most important thing we do before exploring his country was to get to know each other over a cup of coffee. We marveled as he managed to make an espresso last over an hour. While slowly sipping, he explained the importance of coffee, and the role it has accorded in most Bosnians’ lives.
Once outside Africa, coffee beans were utilized and quickly spread throughout the Ottoman Empire in the 16th century. Shortly after, when the Austrians defeated the Turks in the Battle of Vienna, it was discovered that the Turks leftover spoils were in fact coffee beans. The Austrian officer who received the spoils used them in Vienna’s first coffee house. He helped make the coffee more palatable by adding sugar and milk to the acidic coffee. Bosnia, whose history is uniquely indebted to both countries, has assumed their own identity that is a delicate balance of East and West. Strolling through the old town, you walk across a compass with two directions: East and West. The compass symbolizes the country’s tug-of-war between the Ottoman Empire and the Austro-Hungarians, and how despite the pull of both empires, Bosnia managed to emerge as their own unique entity.
Our first cup of coffee drew to a close, and Faruk used the dwindling time to discuss – what else – Starbucks. He remained baffled by the company’s success. Why would someone enjoy being corralled into a line only to be served a large, syrupy coffee only to leave 10 minutes later with very limited interaction? Coffee, he said is meant to be shared, and is an opportunity to spend time with loved ones. Coffee is a special opportunity to cherish time with one another, and you never know if you’ll see someone again.. It’s a common quip that in Bosnia happiness is not measured by the amount of wealth you have, but by the number of close friends you have. Coffee is merely an excuse to enrich these relationships.